Guess what Facebook just did... They’ve made business visibility even more challenging than it was before.
In an effort to make Facebook a “more positive place,” you’ll see less viral videos and business info and more family and friend posts, especially those that get a lot of interaction.
This is bittersweet. Sweet for personal engagement, bitter for businesses, unless you are PAYING to be seen (Facebook ads).
This is why, although I teach social media strategies, it’s important to build other ways of reaching your target audience. Social media algorithms change SO MUCH. Don’t put all of your eggs in one basket.
If you want to talk strategies for your business, you can always book a session with me on the website!
Check out the full article about Facebook’s recent change: